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Carlton Marketing Dept - you're a disgrace!!!
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Author:  Wangers [ Sat Jun 03, 2006 11:05 am ]
Post subject:  Carlton Marketing Dept - you're a disgrace!!!

This infuriates me to the bone.

Robert Walls on 3AW last night pre-game mentioned he called Carlton to arrange to get some Carlton gear (scarf, and other stuff) for his niece (I think). The lady from the marketing department said she'd pass on the message to some one in the club to contact him back to arrange pick up time for goods requested.

It's been a week - AND NO CALL BACK!!!! F@#KING DISGRACE!!!

This happens far too often.

We are an amateur organisation at the Carlton FC.

Malouf - if you are CEO, show some leadership and put the right people in the right jobs, otherwise piss off. The culture needs to be changed in a big way!!!!

Author:  CarltonComeback [ Sat Jun 03, 2006 12:40 pm ]
Post subject: 

Why couldn't he have had a quiet word to the Club instead of broadcasting the Club's amateur antics on the radio?
Did he say he was actually going to purchase the merchandise or wanted it free?

Author:  GWS [ Sat Jun 03, 2006 12:47 pm ]
Post subject: 

Quiet words don't work anymore.

Rockets up the arse still may have some currency (hopefully)... :?

Author:  ballistic blues [ Sat Jun 03, 2006 1:01 pm ]
Post subject: 

maybe the marketing department have better things to do than hand some freebies over to wallsy

Author:  Wangers [ Sat Jun 03, 2006 1:04 pm ]
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They weren't going to be freebies :evil:

I'm sure if someone called back within a day or two, at worst, he may not have made a big deal!!! But a week and still no contact?

No more quiet words - our club needs to be exposed in these regards so others notice that things MUST CHANGE.

Author:  Warby [ Sat Jun 03, 2006 1:05 pm ]
Post subject: 

I've had to contact them a few times when "Inside Carlton" hasn't arrived when it's already in the local Newsagents.

Author:  true_blue3 [ Sat Jun 03, 2006 1:09 pm ]
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we havent received an inside carlton since last year i thought they might have stoped publishing it or something

Author:  Fabulous [ Sat Jun 03, 2006 1:09 pm ]
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The place is a shambles, simple as that !

Author:  AGRO [ Sat Jun 03, 2006 1:32 pm ]
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GWS wrote:
Quiet words don't work anymore.

Rockets up the arse still may have some currency (hopefully)... :?



Now if they had of had 2 members of staff on hand .... :lol: :lol: :lol: :lol:

Author:  GWS [ Sat Jun 03, 2006 3:25 pm ]
Post subject: 

AGRO wrote:
GWS wrote:
Quiet words don't work anymore.

Rockets up the arse still may have some currency (hopefully)... :?



Now if they had of had 2 members of staff on hand .... :lol: :lol: :lol: :lol:


You'd need two rockets... :lol:

Author:  molsey [ Sat Jun 03, 2006 3:29 pm ]
Post subject: 

Amateur or woefully understaffed / overworked?

Author:  true_blue3 [ Sat Jun 03, 2006 3:46 pm ]
Post subject: 

we have by far go the worsta dministration in the league as far as customer service. you look at other clubs websites, memberrship items, slogans etc. they are all way better than carlton's. we've got the worst and cheapest of everything. i think 1 simple way to keep members is todo what hawthorn do with their scarves. they give their members a scarf every year that says the number of years they have been a member for. i know i wouldnt want to stop being a member for 1 year and come back when were good if it means that this scarf is going to show howl long i have been a member and how loyal i have been to others. this is just one example there are also many other simple things that could just make members happy we're not know to be a cheap club we're knwon as the club that should be the richest and the way we are going we are losing our reputation more and mroe every year

Author:  molsey [ Sat Jun 03, 2006 5:15 pm ]
Post subject: 

Generally I agree except for the website - all but Essendon* have the sportal arrangements and CFC by far has more additional information being supplied / provided.

But the point is still made - we're miles behind Essendon*.

Author:  Kouta [ Sat Jun 03, 2006 5:17 pm ]
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Warby wrote:
I've had to contact them a few times when "Inside Carlton" hasn't arrived when it's already in the local Newsagents.

Now that you mention it......

Author:  molsey [ Sat Jun 03, 2006 5:22 pm ]
Post subject: 

Look, its all well & good for people to complain from afar - or even nearby - but the simple fact is the Blues are understaffed and overworked. The club called for volunteers last year, to no avail, and I think they should try it again, but please have some consideration for the fact that at times of cashflow shortage, the nice things often get left at the door.

Back in years gone past we didnt have to excel at these things.

Now we must... but where's the money to pay for it?

Author:  Wangers [ Sat Jun 03, 2006 5:32 pm ]
Post subject: 

molsey wrote:
Look, its all well & good for people to complain from afar - or even nearby - but the simple fact is the Blues are understaffed and overworked. The club called for volunteers last year, to no avail, and I think they should try it again, but please have some consideration for the fact that at times of cashflow shortage, the nice things often get left at the door.

Back in years gone past we didnt have to excel at these things.

Now we must... but where's the money to pay for it?


All things considered, agree Molsey.

However, these should be basic services that any club should be able to meet. It's not like supporters/members are jamming the phones with membership and merchandising queries.

Author:  molsey [ Sat Jun 03, 2006 5:33 pm ]
Post subject: 

Yep. At the moment the Club isn't doing 'should's.

Author:  Synbad [ Sat Jun 03, 2006 5:37 pm ]
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i have a theory in life... you dont underperform by doing everything correctly.
There is a reason why were shit. and its not because were a modern day ..lateral thinking elite football club with a bit of bad luck...
... No siree...!!!

Author:  Kaptain Kouta [ Sat Jun 03, 2006 7:25 pm ]
Post subject: 

molsey wrote:
Look, its all well & good for people to complain from afar - or even nearby - but the simple fact is the Blues are understaffed and overworked. The club called for volunteers last year, to no avail, and I think they should try it again, but please have some consideration for the fact that at times of cashflow shortage, the nice things often get left at the door.

Back in years gone past we didnt have to excel at these things.

Now we must... but where's the money to pay for it?


Absolutely right, molsey, but it comes down to a "build it and they will come" mentality, and some people at Princes Park just don't get it.

Make a few positive moves marketing-wise, and it will be easier to attract volunteers and helpers to help it along, and after a while it has it's own momentum.

It's not that hard to understand, really, is it?

Author:  bondiblue [ Sat Jun 03, 2006 7:35 pm ]
Post subject: 

The Marketing Dept/ Front Counter may be the only human interaction a member, (whether new or not) experiences with the Carlton Football Club.

If anything the Front counter should at the very least a facade promoting the goodwill and good spirit within the club. They are in the best positiion to put a positive spin for the club when the President, Board and Coach just seem to be missing the knack to do just that.

I have found the telephone people to be committed to the club, but for years now have been under resourced and disorganised.

I actually find most of the phone reps' personalities I have dealt with a bit morbid at times...."One burger Please"type of tone in their phone voice. They're probably rudderless, and it reflects in their tone.

2 rockets for the Marketing Dept. Public exposure of the situation is the right tonic if we are going to turn this ship around, as I have found the PR dept to have gone backwards in the last 3 years. It will remain neglected if nothing is said or done.

If I wasn't a true blue, I would do my standard and make them earn my money or lose me. I certainly wouldn't be as patient with the incompetence displayed by the admin/marketing dept. We have a tarnished brand, and we want to help it recover to its former glory. Get rid of the boot studder, or someone not in the public coal face to to get the PR side right if they have to.

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