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PostPosted: Sun Sep 11, 2005 5:14 pm 
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Wayne Johnston
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Right now Carlton Football Club is at its lowest point ever in its proud history.
THINGS HAVE TO CHANGE.

Over the next week or two I want to see CFC freshen up it’s coaching panel with some new names with new methods & ideas. Signing up Shaun Rehn and one or two former Carlton playing legends this week would be a great start.

Over the next couple of weeks I want to see the back of Camporeale, Lappin & Whitnall.

Over the next month I want to see CFC all over the media creating havoc chasing contracted and uncontracted young stars from all clubs.

Over the next couple of months I want to see some new hungry young fresh minded Carlton business people who have a modern proactive mindset brought onto the board. I want to see a modern NEW Carlton Football Club. A rebirth if you will. A PR blitz.

Over the next 3 or 4 months I want to read reports of Russell, Simmo, AB, Blackers, Hartlett, Raso, TBird, Fish, AW, Carlos & Aisake insanely hitting the weights and working on their skills.

I don’t want to see Carlton keeping almost EVERYTHING quiet & “inhouseâ€


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PostPosted: Sun Sep 11, 2005 6:16 pm 
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Garry Crane

Joined: Mon Feb 28, 2005 12:14 pm
Posts: 217
Agree completely!

Alot of your points relate to Marketing - I have to say we would have to have the lamest Marketing department of any club - what have they done that is unique or original????

Someone in the Kouta captaincy thread posted that he was told we are keeping Kouta as captain because the promotional material for next year has already been printed and it would cost too much to change it. The question needs to be asked, why are we still using Kouta on our promotional material??? I love Kouta, but how many years are we going to receive material and see his face plastered all over it??? Are our marketing people so out of touch with supporters that they think the same face we have used for the last 10 years will work?

Don't they know the average supporter is excited by the youth on our list? I want to see promotional material with Fev, Waite, Walker, Thornton, Carrazzo, Bentick, Fisher. The youth is what is keeping us all going - why aren't they capitalising on this????

Who does our marketing? Do we have qualified people in there, or are they just people that have been around the club for 20 years and we don't know where else to put them? If they're not qualified, let's get some qualified people in there. If we can't afford to pay for qualified people, Carlton should be looking outside the square. We can align ourselves with one of the business schools. Melbourne BS offers a masters of marketing, maybe speak to them, see if something can be worked out where their marketing students help us with marketing campaigns.

Anything is better than the present marketing we have at the club.


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PostPosted: Sun Sep 11, 2005 6:57 pm 
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Wayne Johnston
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McKaysMistress wrote:
cost too much


Hence why we are not very active on the marketing front. The best form of marketing is success on the field, although my attempt at promotional posters for next year would be:

Episode 4: A New Hope

Would contain a picture of Pagan and Murphy, Pagan (Yoda) his fourth year at coaching Carlton and Murphy(Luke) the young prodigee!! :-D

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PostPosted: Sun Sep 11, 2005 7:13 pm 
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Bruce Doull
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mjonc wrote:
McKaysMistress wrote:
cost too much


Hence why we are not very active on the marketing front. The best form of marketing is success on the field, although my attempt at promotional posters for next year would be:

Episode 4: A New Hope

Would contain a picture of Pagan and Murphy, Pagan (Yoda) his fourth year at coaching Carlton and Murphy(Luke) the young prodigee!! :-D


That's right, you wouldn't want to put any pressure on him, would you? :wink:

Besides, Pagan would have to be Obi-Wan, Waite the young Jedi Skywalker, Fevola the irrational and frustrating Han Solo, and Aaron Hamill as Darth Vader who turned to the Dark Side.

Would that make Eddie Betts a Jawa?

And we know who The Spew would be... :wink:

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PostPosted: Sun Sep 11, 2005 8:21 pm 
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Mike Fitzpatrick

Joined: Wed Mar 02, 2005 8:33 pm
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i want a pony with eleven arms...but just cause i want it dont mean ill get it...

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PostPosted: Sun Sep 11, 2005 8:29 pm 
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Trevor Keogh
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Havent we been rebuiding for 4 years now? it might still take a whille but as long as we make progress, start to be competitve and play kids who will be around the club in the future i will be happy. I have faith in Pagan and the current board.... Im not jumping on another bandwagon im in for the future... BUT ARE YOU?

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PostPosted: Sun Sep 11, 2005 9:48 pm 
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Rod Ashman
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Haven't we been through this all before? There are no instant quick fixes...


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PostPosted: Sun Sep 11, 2005 10:10 pm 
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Garry Crane

Joined: Mon Feb 28, 2005 12:14 pm
Posts: 217
malleefowl wrote:
Haven't we been through this all before? There are no instant quick fixes...


Nobody's talking about a quick fix here, I think most of us realise that is impossible.


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PostPosted: Sun Sep 11, 2005 10:17 pm 
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Bruce Doull
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It is more important to do this slowly and right and build with the correct building blocks in a fashion that is designed to withstand a boom bust scenario.

Id hate to think were aiming at being premiership contrenders in 2 years.... cos if we are.. were just on this great big acid trip thats just bound to end in tears.....

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PostPosted: Sun Sep 11, 2005 10:37 pm 
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Rod Ashman
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blu944 after the close of trade week 2004: "we got longmuir! yay!!....oh wait ... it's troy"

I wanna see us trading for carlton not the bullants


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PostPosted: Sun Sep 11, 2005 10:42 pm 
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Bruce Doull
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Drafting is more important than trading...

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PostPosted: Sun Sep 11, 2005 11:13 pm 
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Harry Vallence
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Yeah that’s right, and why can’t we find gems in the late twenties, thirties and forties???
Let’s start get rid of the players sucking us dry and put the funding into the relevant departments e.g. recruiting / coaching.

Ciao :
:P [/quote]

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PostPosted: Mon Sep 12, 2005 8:23 am 
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Bob Chitty

Joined: Wed Mar 16, 2005 10:10 am
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The question around people qualified in our marketing dept is a good one. My brother has had small commercial dealings with the club and his comment was 'embarrassing'.


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PostPosted: Mon Sep 12, 2005 9:32 am 
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Rod Ashman
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Synbad wrote:
Drafting is more important than trading...


has any other club got a deeper history of trading their draft picks?


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PostPosted: Mon Sep 12, 2005 12:15 pm 
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Horrie Clover

Joined: Mon Feb 28, 2005 3:26 pm
Posts: 332
Great post - let's hope our people have some guts and make the moves we need. Not just sit on their hands.


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PostPosted: Mon Sep 12, 2005 12:30 pm 
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Harry Vallence

Joined: Mon Feb 28, 2005 2:22 pm
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Location: Sydney
If the club wants to go forward then get the right people for whats needed. I find qualifications over rated. Too many people who have degrees have no idea. Obtaining a piece of paper doesnt mean you can do the job you trained for. Some can, some cant and others just teach.


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PostPosted: Mon Sep 12, 2005 12:33 pm 
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Ken Hunter
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'just teach.' :garthp:

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PostPosted: Mon Sep 12, 2005 12:36 pm 
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Harry Vallence

Joined: Mon Feb 28, 2005 2:22 pm
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Danny it wasnt meant as a slight to those who chose teaching as a career and are good at it. It was more of a dig at those academics I have come across in my studies who spent so long studying they arnt suited to function in the real world. :wink:


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PostPosted: Mon Sep 12, 2005 1:14 pm 
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Ken Hunter
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budzy wrote:
The next three or four months are the most important months in the clubs history.


How true.


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PostPosted: Mon Sep 12, 2005 2:46 pm 
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Harry Vallence

Joined: Mon Feb 28, 2005 3:13 pm
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Location: sydney
SurreyBlue wrote:
budzy wrote:
The next three or four months are the most important months in the clubs history.


How true.


Is'nt it fantastic to have Surrey back.Someone who can always be relied upon to lift any discussion to a new intelectual level.


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