Synbad wrote
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We should be cultivating the northern suburbs for future members and have better recruiting intelligence from that way instead of fighting change (Once again).
There are absolutely hundreds of thousands of people up in those suburbs and we have our cocks in it and dont know what to do like schoolboys.
Great idea!! It's in our backyard and we should be converting them into members...but I thought your position on this is that we are doing something about this by playing for the Bullants. You're confused....and you say they're schoolboys...I agree.
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The Bullants is a fantastic opportunity for us to farm and then harvest support.
Huge area with a heap of great footballing history.. blokes like Stevens Scotland and Whitnall as well as Kouta have come from those suburbs.
Synbad, have a look at our membership numbers since we've been part of the Bullants. It's going backwards. There is absolutely no benefit for the Carlton brand or membership numbers being with the Bullants....and that means no net gain...we are cultivating nothing via them...we are not a red jumper team...where's the brand association for the northern masses? You are dreaming.
Yes I agree that there's 1000's of people living in the northern suburbs.....but where's the connection between the Bullants and Stevens, Scotland, Kouta, Whitnall? Yes they're boys from the suburbs...nothing to do with the Bullants and the Bullants jumper though....Daicos is from there too, but he's Collingwood!
You're talking about a great footballing history in that area.....my understanding of your comment is that you want to get out of the nineties, forget about the past, and yet your interested in the legacy of the past.!!?!??!
What's wrong with a Carlton jumper on our reserves team?
If we wish to field a team in the northern suburbs to increase our reach, would it not be better to do it in a Carlton jumper?
I'm not stuck in the nineties, I'm looking for improvement and excitement, and strong branding...and only the Carlton brand.
I can live with the Bullants crap, I'm just scoping and SWOTing....but as I've stated, there are more negatives than positives with the current set up. Thats all. For a better
CARLTON.