BlueSkys wrote:
AGRO wrote:
BlueSkys wrote:
With Smorgon having already signed off on the sponsorships for example very little could be done there.
Well for "budgeted" sponsorships maybe.
But what about over and above what has been budgeted for.
Just because our current administration have set low targets doesn't mean a new board can't go out and get more corporate dollars.
Doesn't stop Eddie at Collingwood - he just creates a new sponsorship category "Super Duper Premium Platinum Plus"

insert "Crazy Johns or Emirates" here.
I am being a bit flip I know - but I hope the point is made.

That would make us even less attractive to sponsors in the future. You need to be seen to honour your deals especially when your brand name is not the most attractive in the marketplace. The last thing you would want to do as a new administration would be to be seen as willing to devalue current sponsorship deals.
The deals we have are obviously well below what they should be, but in business if you do not honour your deals when you are not the most attractive option out there, you are in real strife.
In the future perhaps we could afford to put people offside, but our brand name at the moment is nowhere near as strong as Collingwoods

Sorry dont agree,
We need to think outside the square.
If new board members can bring in new sponsorship dollars over and above what we have - we say no sorry next year. Spare me please.
Don't patronise me BlueSkys with a pat on the head and an on your way sonny leave it to me we know better.
Our revenue streams are 50% less than the Collingwood and Essendons of this world and you want to reject potential new sponsors because you think you will offend the existing sponsors.
There are ways of bringing new sponsors on board, and I dont think exisiting sponsors would be offended if they are associated with "Blue Chip" corporates that have been touted to come on board.
The networking alone would be worthwhile. The President's Lunches back in the late 80s mid 90s were a who's who of Corporate Names - no-one was offended. You think second tier corporates would be offended sitting next to Fahour from the NAB.
C'mon BlueSkys - get with the program and show us a bit of that MBA acumen.
